Endurance | Adventure | Chill
Disconnection We (as a society) have become disconnected from the outside world; our wild spaces, woodlands, coasts, mountains & moors To many reading this due to our connection &/or relationship, you may feel you aren’t, given we likely met at a race, through mutual outdoorsy friends, a mountain/adventure festival – what ever it may be,…
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Pursue the Perfect Mountain Experience together with renowned athletes More and more brands are hosting academy, retreats, festivals and get togethers, which for me can only be a good thing. Clearly they see value in investing in experiences beyond their products and athletes. Communities are what make sports and movements grow and Arc’teryx have been hosting their…
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Trash Free Trails are about to embark on a UK tour and you may remember a few weeks back I told you why I support this rider led non-profit. It’s more than simply getting litter out of nature and keeping woodland in its natural state. TFT/Trash Free Trails is about conscious decisions, changing attitudes to…
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James Mackeddie 