Endurance | Adventure | Chill
The European outdoor industry sits in a key position in the fight against climate change As a collective, they are the people who decide what products are made, where they are made, who they are targeted towards and ultimately, the messages and stories that are shared with their immediate and wider communities. Its customer base…
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“Emissions from passenger transport are the main source of CO2 from outdoor sports. To tackle this, Protect Our Winters (POW) Europe hosts a European Mobility Week“ Now, I’m a tad late to the party. In fact, I’m out before it started Protect Our Winters Europe Mobility Week launched on my birthday, however, my girlfriend tested positive for…
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Earth Day 🌍 I can’t remember the last time so many people made a daily effort to get outside & make the most of what they have on their doorstep. Most of the people I’ve seen on the local trails or walking past my house, I’ve never seen, despite living here for a few years…
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Kendal Mountain Festival has long been the home of World Premiere’s, exclusive talks, collaborations and the bringing together of minds. The outdoor, adventure and action sports communities are in many ways at the forefront of witnessing the world we live in and our impact, but along with that, it can be strongly argued that we…
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James Mackeddie 